coue: French psychotherapist who claimed that if one imagined one was getting better, one would get better (1857-1926)
psychotherapist: a therapist who deals with mental and emotional disorders
moment magnitude scale: a logarithmic scale of 1 to 10 (a successor to the Richter scale) that enables seismologists to compare the energy released by different earthquakes on the basis of the area of the geological fault that ruptured in the quake