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Dec 16

Graph Convolutional Neural Networks for Web-Scale Recommender Systems

Recent advancements in deep neural networks for graph-structured data have led to state-of-the-art performance on recommender system benchmarks. However, making these methods practical and scalable to web-scale recommendation tasks with billions of items and hundreds of millions of users remains a challenge. Here we describe a large-scale deep recommendation engine that we developed and deployed at Pinterest. We develop a data-efficient Graph Convolutional Network (GCN) algorithm PinSage, which combines efficient random walks and graph convolutions to generate embeddings of nodes (i.e., items) that incorporate both graph structure as well as node feature information. Compared to prior GCN approaches, we develop a novel method based on highly efficient random walks to structure the convolutions and design a novel training strategy that relies on harder-and-harder training examples to improve robustness and convergence of the model. We also develop an efficient MapReduce model inference algorithm to generate embeddings using a trained model. We deploy PinSage at Pinterest and train it on 7.5 billion examples on a graph with 3 billion nodes representing pins and boards, and 18 billion edges. According to offline metrics, user studies and A/B tests, PinSage generates higher-quality recommendations than comparable deep learning and graph-based alternatives. To our knowledge, this is the largest application of deep graph embeddings to date and paves the way for a new generation of web-scale recommender systems based on graph convolutional architectures.

  • 6 authors
·
Jun 5, 2018

MCM-DPO: Multifaceted Cross-Modal Direct Preference Optimization for Alt-text Generation

The alt-text generation task produces concise, context-relevant descriptions of images, enabling blind and low-vision users to access online images. Despite the capabilities of large vision-language models, alt-text generation performance remains limited due to noisy user annotations, inconsistent standards, and MLLMs' insensitivity to contextual information. Previous efforts to fine-tune MLLMs using supervised fine-tuning (SFT) have struggled, as SFT relies on accurate target annotations, which are often flawed in user-generated alt-text. To address this, we propose Multi-faceted Cross-modal Direct Preference Optimization (MCM-DPO), which improves alt-text generation by learning to identify better options in preference pairs without requiring precise annotations. MCM-DPO optimizes preferences across single, paired, and multi-preference dimensions, covering textual, visual, and cross-modal factors. In light of the scarcity of high-quality annotated and preference-labeled datasets for alt-text, we constructed two large-scale, high-quality datasets named TAlt and PAlt, sourced from Twitter and Pinterest. These datasets include 202k annotated alt-text samples and 18k preference pairs that cover diverse preference dimensions, aiming to support further research in this domain. Experimental results show that our proposed MCM-DPO method consistently outperforms both DPO and SFT, establishing a new state of the art in alt-text generation. We release the code and data here: https://github.com/LVUGAI/MCM-DPO

  • 7 authors
·
Oct 1